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Media Impact Report

Here you will find the latest data on CUBNSC.COM’s reach, readership trends, and engagement across the Southeast. This report highlights how our unique storytelling and community-centered journalism continue to drive growth, connect audiences, and shape conversations in South Carolina, North Carolina, and Georgia.

 

We share these insights to keep our readers, partners, and investors informed about our progress and to showcase the measurable impact of independent, Black-owned media in our region. From daily visitor counts to mobile engagement rates, this page is your source for understanding the power and influence of CUBNSC.COM.

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CUBNSC.COM – Regional Digital Media Impact Report

Period: Past 28 Days

Executive Summary

CUBNSC.COM continues to dominate digital news engagement across South Carolina, with growing influence in North Carolina and parts of Georgia. Our mobile-first audience, powerful organic reach, and high-volume daily readership position us as one of the most dynamic independent Black-owned news platforms in the Southeast.

We are now at a strategic inflection point—our growth trajectory demands expanded staffing and infrastructure to meet reader demand, reduce bounce rates, and maximize revenue opportunities.

Key Growth Metrics

  • Total Views (28 Days): 230,901
     

  • Average Daily Visitors: 2,000+
     

  • Mobile Reach: 87% of visitors consume content directly on their devices—putting our stories in readers’ hands in real-time.
     

  • Engagement Actions: 27,197 clicks, comments, and shares.
     

  • Geographic Reach:
     

    • South Carolina (Dominant Market Share in multiple counties)

    • Expansion into North Carolina

    • New readership in Georgia

Strengths Driving Our Success

  • Unique Storytelling Model: Our in-depth, narrative-driven reporting differentiates us from mainstream outlets and sustains high initial engagement.
     

  • Organic & Direct Traffic Surge: Facebook remains a strong driver, but direct visitors show a rising trend—proof of growing brand recognition.
     

  • Midweek Power Readership: Midweek articles receive the highest attention span and intentional engagement.

Current Challenge – High Bounce Rate

While readers are deeply engaged with individual stories, many exit without exploring additional content. This is not a content quality issue—it’s a navigation & recommendation gap that is a matter of hiring and investment. 

Strategic Plan for Engagement Growth

  • Technical Enhancements: Add “Recommended for You” and “Related Stories” modules to articles.
     

  • Content Diversification: Weekend lifestyle, culture, and entertainment features to complement political coverage.
     

  • Cross-Promotion: Integrate newsletter and social prompts inside article flow to boost repeat visits.
     

  • Staff Expansion: Hire additional writers, content curators, and engagement editors to sustain volume and quality.

Why Invest Now

CUBNSC.COM’s audience is large, mobile, and loyal—but our lean team limits how much of that engagement we can convert into sustained growth and monetization.

  • Office Expansion: New physical headquarters ready to house a growing editorial and production team.
     

  • Immediate Need: Staffing to produce more daily stories, enhance weekend programming, and execute technical upgrades that will increase retention.
     

Investor Opportunity: Your support will directly scale a proven digital news leader in one of the fastest-growing regional media markets.

Call to Action

We are poised for the next phase of growth. With over 230,000 views in just 28 days, an 87% mobile-first audience, and increasing influence across the Southeast, CUBNSC.COM is ready to expand—but we must hire now to capture the momentum.

Let’s talk about how your investment can fuel the next chapter of independent, community-driven journalism in the Southeast.

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